Regardless of where you are in your tech career or your IT specialty, having a strong personal brand is a must. When you can articulate your capabilities and demonstrate that you are an authority in your field, it increases the odds that you can get noticed for all of the right reasons, making it easier to advance your career.
Social media is an ideal platform for crafting a personal brand that can help you achieve success. If you want to make sure your efforts deliver the best results with the lowest amount of energy, here are some personal branding tips to get you started.
Companies have been using technology to monitor their employees’ activities for decades, but the level of tracking has increased dramatically over recent. Email can easily be scanned by IT, computer logs are saved for future review, and certain assets have GPS trackers enabled to keep an eye on their whereabouts. Add in social media reviews, text message scans, and reviews of meeting invites to see who attended, and companies can easily keep tabs on their workers.
However, while employee tracking seems to be on the rise, workers don’t appear to be incredibly concerned. This may come as a surprise in an age where privacy scandals continue to make headlines and legislation like the European Union’s General Data Protection Regulation (GDPR) becomes more common.
While a corporate “Big Brother” may seem scary on the surface, employees aren’t treating it as such. If you are wondering why, here’s what you need to know.
Having a sound and reliable search engine optimization (SEO) strategy is increasingly becoming a standard business practice. Ensuring current and potential customers can easily find your website can be critical and, the higher up you are in the ranks, the more likely you will attract new buyers.
Rising through the SEO ranks takes time and a lot of diligence. However, even if you are at the top of the list and have been so for years, you can lose it all if certain cyberthreats get their claws into your site.
If you want to protect your site’s SEO, here are three cybersecurity threats you need to defend yourself against.
Groovy, a relatively new programming language, is beginning to make waves in the developer community. Over the past year, it has had a meteoric rise, going from 49th to 19th place in the TIOBE Index list of the most popular programming languages in the world.
With such a dramatic rise, does that mean it’s time to get groovy?
Essentially every company in the country (and even the world) is increasingly focused on cybersecurity. New threats emerge on a near-daily basis, and a single exploited vulnerability can be a disaster for a business. As a result, organizations are looking for skilled cybersecurity professionals with the right know-how to keep their systems secure.
By acquiring the right certifications, you can stand out in the eyes of employers. Here’s a look at the top ten cybersecurity certifications for 2019.
Everyone has different career goals. While many people simply want to be experts in their fields, others have their eyes directed toward the sky, envisioning themselves as a CIO.
While there is nothing wrong with thinking big, particularly when it comes to your career, it also isn’t uncommon to wonder if you are actually CIO material. After all, C-suite positions aren’t like any other, and being an expert in your arena isn’t necessarily enough if you want to reach this leadership tier.
Some people may thrive as a CIO while others may falter. If you want to determine whether you are genuinely cut out for a C-suite position, here are some points to consider.
The European Union’s General Data Protection Regulation (GDPR) has already led to trouble for one major American tech firm. Google will have to pay a €50 million fine after a privacy watchdog noted that the company was not properly informing users about how the company was using their data.
While Google intends to appeal the decision, the incident showcases how privacy is taking center stage in 2019. This is especially true as new privacy regulations begin to take effect and more are considered to be on the horizon.
Here are the privacy regulations that need to be on every tech pros radar.
Artificial intelligence (AI) is making waves in nearly every industry and country. President Donald Trump’s recent “American AI Initiative” aims to make the United States a forerunner in the area of AI research, taking on challengers like China to make sure the geopolitical landscape favors the US in this arena.
Onboarding is a critical, but often overlooked, part of the hiring process. When employees are introduced to the company properly, they are better prepared to thrive in their roles and the environment. However, when onboarding is neglected, even the most skillful new hire may not be completely comfortable or left with unanswered questions, making it harder for them to reach full productivity quickly.
By examining the best practices of leading companies like Google, LinkedIn, and Twitter, you can learn from their onboarding successes. Here’s what you need to know.
Many people have touted that taking a break from social media actually improved their moods. In fact, one company even offered people $100,000 in exchange for giving up their smartphone for a year, a move that would certainly lower a person’s use of social media.
Thanks to data scandals and news about propaganda appearing on social media pages, interest in digital detoxes seems to be growing. However, even if other people say that giving up social media was a good move, does that mean it will make you happier? Before you ditch your accounts, here is what you need to know.
You Will Have More Time
In 2018, one study said that the average American adult spent around 45 minutes each day (that’s more than 5 hours a week) on social media. Another estimated showed that the average person will spend over five years of their lives on the platforms.
By giving up social media, even for a short time, you are almost guaranteed to end up with more time for other activities. Often, people spend more time with friends and family by going on a social media detox, something that can be incredibly beneficial for relationship building or maintenance and, ultimately, happiness.
You Avoid Negative Influences
Social media is not always good for the psyche. There are a lot of negative influences a person may encounter when on popular sites like Facebook, Twitter, Instagram, and YouTube, and taking a break means you eliminate them from your daily routine.
For example, reading Facebook posts about another person’s success can actually make you feel worse, triggering the jealousy if you think they have more than you. Posts depicting perfect bodies, lives, vacations, or even meals may leave you disheartened, worried that your life does not measure up. This can create a sense of pressure - fearing that you need to somehow do better if you want to be successful - even if your life is pretty enviable in its own right.
Political infighting is another influence that isn’t always beneficial to your well-being. Even if you do not take part in the discussions, watching friends and family members tear each other down for their politics can be painful. Even crossing paths with the random rantings of someone you do not know well can be damaging.
Ultimately, your brain reacts to every post you see, and not all of the responses are beneficial. By taking a break from social media, you get to remove these influences from your life, and many people who do report that they are happier for it. Plus, many of them do not miss social media as much as they expected to, and some even choose to keep their consumption lower after the fact as a result.
Now, there is no guarantee that taking a break from social media will make you happier. However, it is an easy experiment to run in your own life, and the risk of doing so is essentially zero.
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If you’d like to learn more, the professionals at The Armada Group can help. Contact us with your questions today and see how our social media expertise can benefit you.